A Quick Guide to Using Google Posts

Google My Business (GMB) is a local listing platform that refers your business to thousands of online customers searching for retailers on Google Maps and Google’s search engines. Small businesses, like you, can connect with new and existing customers online with Google Posts,  a GMB tool that allows you to publish promotions and advertisements for […]

How Restaurants can Brace for COVID-Related Challenges in 2022

Woman at restaurant preparing take-out order.

COVID cases are spiking again across the country due to the highly contagious Omicron variant. However, fully vaccinated and boosted individuals are still prone to contracting and transmitting the virus this time around, causing many consumers to retreat indoors. You, like many other business owners working in the food and beverage industry, may be wondering […]

Google My Business Now Called Google Business Profile

Last Thursday, Google announced that moving forward, ‘Google My Business’ (GMB) will be called ‘Google Business Profile. The name change is accompanied by a rollout of new convenient features, including an upgraded Google Search and Maps experience and a multi-listing management dashboard. The remodeled experience now allows single-listing businesses to sign-up and manage their profiles […]

2021 Holiday Shopping Trends You Should Know

Global Supply chain and shipment delays, labor shortages, and price inflation is forcing consumers to start their holiday shopping now rather than later. Customers won’t wait to shop black Friday and Cyber Monday deals this year in fear that top-list items will be more challenging to come by. Many have already begun securing popular gifts, […]

Get Started with Google’s Image Extensions

Google Ads’ new image extensions aid in communicating your brand’s essence, driving ad clicks, and boosting conversions! Gathers Compelling Ad Photos Google’s new image extension scans and gathers relevant photos from your website and social media profiles to use in ad campaigns. Formats and Resizes Ad Images Easily resize ad images for Googles’ 1:1 and […]

What are Google Justifications?

Ever searched the web for a specific product or service and found yourself overwhelmed by a multitude of options? After spending a significant amount of time clicking various links, you remain unsure which business is most suitable for what you need. Google is aware of this common frustration and has implemented a solution for obtaining […]

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